Raising The Bar

About The Author
Rob Wagman

Rob Wagman has such an odd brand of humor that if you think he might just be the strangest human being you've ever met, there is a chance the humor missed its mark. However, if you do get his humor, then you most likely know the depths of that never-ending creative flow of innovative thoughts and ideas, and that undeniable draw of the magnetic force field and charisma.

Wagman is most noted in this Industry by his versatility, having succeeded in multiple formats from Rock, Alternative, Top 40, Rhythm, Urban, Hot AC and Christian Contemporary, in various roles from On Air to Programming to Marketing and Promotions.

Wagman has worked in all of the Top 3 markets, LA, NYC and Chicago, as well as Tampa, Charlotte, Providence, New Orleans and Syracuse; and is an All Access Alum, as the Record Label Sales Manager from 2000 - 2005.

In 2013, Wagman launched Straight Path Media + Entertainment, a consulting firm which hyper focuses on talent and each station's greatest need for growth, supplying a la cart programming services for branding, from music strategies, promotional and marketing think tank brain storming, promo and imaging creative, talent coaching and airchecking. Wagman presently coaches 27 air talents, consults 13 stations plus 4 clusters. His services are now available for barter through Benztown.

As part of this weekly article, Rob Wagman offers airchecking services, gratis, in exchange for having the talents' breaks and content critiqued, highlighted and showcased on All Access.

Contact Rob Wagman at StraightPathMandE@gmail.com.


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